Internal Coaching Programs Can Move Your Career Forward

As coaching continues to grow as a profession, the expectations of your internal clients grows. They demand results from coaching. They will not tolerate coaches – internal or external – that do not get results, that use jargon, that do not have a clear path to results, that are what we call “light weight.” This is even more important for your internal coaches.

We would argue that it is harder, and yet more important, for internal coaches to build credibility in an organization. You have only one audience, and you have to get it right. You need practical, powerful coaching methodologies that have impact, build relationships, and gain credibility.

Unfortunately, most internal coaching training programs – even many approved by the International Coach Federation (ICF) – do not do the job.

The Center for Executive Coaching is different. We are an accredited ACTP with the ICF, and we go far beyond the ICF’s stringent requirements. That’s because we focus not just on coaching competencies, but on what executive- and leadership-level clients expect from a credible coaching professional. Everything we teach is focused on getting results, having impact, and addressing the most pressing challenges that executives, leaders, managers, and up-and-coming talent face.  Our approach to internal coaching is practical and results-oriented, without the fluff, jargon, and academic theory that cause so many executives and managers to get impatient and roll their eyes. You receive instant access to toolkits, methodologies, and approaches that you can put to work right away to solve pressing problems for your internal clients, get results, and continue to enhance your credibility.

Note that our content can also be easily adapted to applied leadership development solutions that combine training, peer support, group coaching, as with leadership academy/university models for high-potential managers.

For this reason, professionals from organizations including Aflac, Macys, Fedex, Microsoft, Kaiser-Permanente, Ascension Health, Glazers, New York Life, Cisco, the NBA, and Valassis have come to us for coach training. We invite you to do the same.

Our Custom Internal Coaching Program Adapts to You

Content is customized to your needs and can include:

  • Foundations of coaching: key coaching conversations, the coaching process, setting scope and boundaries, establishing coachability, assessing the client, tracking progress and results, defining success, following up.
  • Behavioral coaching: making one leadership behavior a habit, or eliminating a behavioral blind spot, in order to improve performance.
  • Perceptual coaching: reframing a limiting belief or perception that might be hurting a leader’s ability to build relationships or get results.
  • Situational coaching: We provide a library of coaching methodologies covering the most pressing challenges that leaders and managers face. Examples include coaching the client to: engage and mobilizing employees, manage up, build one’s powerbase of professional relationships, lead change, develop a succession planning, think strategically, think comprehensively about complex issues, resolve conflict, communicate simply and powerfully, influence with impact, overcome resistance to an idea, enjoy success in a new role, overcome overwhelm due to multiple demands on time, develop leaders and gain leverage, get grounded and gain clarity via the leader’s dashboard, career planning, develop a personal brand, create a development plan, execute and move things forward effectively, create a high-performance culture, and build high-performance teams.
  • Create coaching proprietary frameworks and methodologies that can become part of your internal coaching programs

We will train your consultants in the way that suits your organization best. Options include:

In-house training. We will come to your organization to train your in-house coaching team. A typical training can last between two and four days. Trainings can be supported with our distance learning and online options.

Online Learning. Your internal coaches can join our online program or we can create a private cohort specifically for your coaching staff. This can include a series of teleclasses and/or webinars that can be recorded and placed in a private member area for ongoing learning, along with our videos and training manuals.

Individual training. For a small number of participants, joining our public certification program might be the most convenient option.

Train-the-trainer. We can train your in-house trainers to deliver our coach training programs.

Custom training. We will work quickly to customize a program that fits your precise needs.

Contact us at or contact Founder and Director Andrew Neitlich directly at 941-539-9623 to discuss your needs in more depth.

From our selection of articles:

We get many questions about how the process works for you to receive your ICF designation through our executive coach certification and training. This video will give you the information you need. You can receive the training you need for an ICF designation by coming to one of our upcoming in-person seminars plus attending some […]

Recently, the Center for Executive Coaching graduates met for our first-ever reunion. Among the events were panels in which our members shared their best practices and experiences. It was so wonderful to hear examples from so many of our coaches about how they have developed successful practices and working with leaders at well-known organizations to […]

There is a confusing array of options when it comes to executive coach certification. In this article, we lay out the different executive coach certification options we offer, how long each takes, and what each costs. We start with our own in-house certifications, move to the International Coach Federation (ICF) coach designations, and then the […]

We have trained internal coaching groups at a number of different organizations in the past year. This has given us excellent insights into the pros and cons of different coaching models. Following are some thoughts on using external coaches, managers as coaches, and a dedicated internal coaching group within Human Resources.First and foremost, and regardless […]

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